KIRO Help Coach Boys Into Men
Date Posted: 6/30/2020
Bonneville’s KIRO-AM Seattle, Wash., was nominated for a Service to Community Award in the Radio – Major Market category.
With a goal of ending domestic violence, KIRO decided to take the issue back to where it starts, focusing on homes, schools and role models within a local community. In partnership with Coaching Boys into Men, this campaign aimed to prevent domestic violence by teaching high school coaches and athletes how to be community leaders. The station hosted a training program for winter sports coaches, offering incentives for those who completed the program. Through this partnership, KIRO has reached more than 33,000 students with a 42% implementation rate throughout the Seattle area. Thanks to the team at KIRO and the Coaching Boys into Men training, this local community is closer to developing leading examples of role models and athletes for the next generation and putting an end to the cycle of domestic violence.


Hubbard Radio’s KRWM-FM Seattle, Wash., was nominated for a
Cox Media Group’s WSB-AM Atlanta was nominated for a
Radio One’s WTLC-FM Indianapolis, Ind., was nominated for a
Sinclair Broadcast Group’s KABB-TV/WOAI-TV San Antonio, Texas, was nominated for a
Hubbard Broadcasting’s KOB-TV Albuquerque, N.M., was nominated for a
Nexstar Media Group’s WDAF-TV Kansas City, Mo., was nominated for a
Gray Television’s WJHG-TV Panama City, Fla., was nominated for a 2020
Nexstar Media Group’s KXAN-TV Austin, Texas, was nominated for a
Graham Media Group’s WKMG-TV Orlando, Fla., was nominated for a
Gray Television’s WNDU-TV South Bend, Ind., was nominated for a
TEGNA’s WTOL-TV Toledo, Ohio, was nominated for a
Gray Television’s KWQC-TV Davenport, Iowa, was nominated for a 2020
iHeart Media’s WRVE-FM, WGY-AM and WGY-FM Latham, N.Y., was nominated for a
Gray Television’s KWTX-TV Waco, Texas, was nominated for a
TEGNA’s WBIR-TV Knoxville, Tenn., was nominated for a
Alpha Media’s WSGW Saginaw, Mich., was nominated for a
WJRD-FM and WMHZ-FM Tuscaloosa supported the community during COVID-19:
KMSP FOX 9 in partnership with Minnesota Public Radio hosted “Shine on Minnesota”, a broadcast event that brought together Minnesota musicians to benefit Minnesota nonprofits during the COVID-19 Pandemic. The broadcast aired on May 10 and raised $145,509 for local nonprofits like Second Harvest Heartland, Minnesota Central Kitchen, and Springboard for the Arts.
In the wake of Hurricane Maria, a local Tallahassee couple started collecting relief supplies for the residents of their hometown Jayuya, P.R. Gray Television’s WCTV Tallahassee, Fla., covered the couple’s efforts and within days, several truckloads of relief supplies were collected and sent to Jayuya. To help further, a WCTV crew traveled to Jayuya to document how the donated materials helped Puerto Ricans recover from the devastation. The station also highlighted the continued struggles many were having getting money for housing repairs. Rather than waiting for the Federal Emergency Management Association to approve or deny financial aid, the station helped raise funds, equipment and materials to help provide new roofs for homes in Jayuya.
The National Association of Broadcasters Leadership Foundation awarded ADX Communication’s WYCT-FM Pensacola, Fla., the Service to Community Award for Radio – Medium Market at the 2019 Celebration of Service to America Awards Gala in Washington, D.C.
Tribune Media’s WREG-TV Memphis, Tenn., received the Service to Community Award for Television – Medium Market at the NAB Leadership Foundation 2019 Service to America Awards Gala in Washington, D.C. WREG received the honor for their continued support of the LeBonheur Children’s Hospital through Go Jim Go!
WLEN-FM received the Service to Community Award for Radio – Small market in recognition of their commitment to help veterans experiencing homelessness in the community at the 2019 Celebration of Service to America Awards Gala in Washington, D.C.
Graham Media Group’s WKMG-TV Orlando, Fla., received the Service to Community Award for Television – Large Market at the NAB Leadership Foundation 2019 Service to America Awards Gala in Washington, D.C. WKMG received the honor for a series of investigative reports featuring first responders diagnosed with post-traumatic stress disorder (PTSD).
The National Association of Broadcasters Leadership Foundation (NABLF) honored Beasley Media Group with the Service to Community Award for Television – Ownership Group at the 2019 NABLF Celebration of Service to America Awards in Washington, D.C. The award recognized Beasley for the impact of Beasley Best Community of Caring (BBCC), which creates scripts for 30- and 60- second public service announcements and asks stations to air spots ten times per week.
Hearst Television, Inc. received the Service to Community Award for Television - Ownership Group for their coverage of the 2018 midterm elections at the 2019 Celebration of Service to America Awards in Washington, D.C. Hearst’s commitment to covering issue-oriented stories as they broke and digging deeper into investigative pieces helped viewers make better informed decisions at the polls.
Beasley Media Group-owned WMMR-FM Philadelphia received the Service to Community Award for Radio - Major Market at the NAB Leadership Foundation 2019 Service to America Awards Gala in Washington, D.C. for their dedication to ending food insecurity in the city. Started by Preston and Steve, WMMR’s top-rated morning hosts, the annual “Camp Out for Hunger” is the largest single-location food drive in America, generating millions of meals. Now in the 21st year of the event, the 2018 Preston and Steve Camp Out for Hunger collected food and cash donations totaling over two million meals for the hungry.
KGSR-FM Austin, Texas was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, KGSR-FM played a big role in relief efforts after Hurricane Harvey hit Texas.
WINS-AM New York City, N.Y. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, WINS-AM launched a show called “City Views,” which focuses on the work of local nonprofits.
WSOY-AM Decatur, Ill. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. WSOY-AM has only five employees and put in a total of 1,008 hours of volunteer time in 2017.
KTAR-FM Phoenix, Ariz. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, KTAR-FM’s Pay Tribute to a Teacher program recognizes and rewards top teachers across the state every month.
KTTS-FM Springfield, Mo. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, KTTS-FM employees donated over 800 hours of volunteer time last year.
WWJ-AM Detroit, Mich. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, WWJ-AM does a lot of work to highlight local charitable organizations.
KXLG-FM Watertown, S.D. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, KXLG-FM listeners raised over $73,000 for charity in 2017.
WTMX-FM Chicago, Ill. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, WMTX-FM stepped up to the plate to help victims through the American Red Cross of the many natural disasters around the country in 2017.
KFOR-AM Lincoln, Neb. was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. One of KFOR-AM’s many initiatives is Operation Santa Claus, which provided over 1,700 children with Christmas gifts in 2017.
WHKO-FM Dayton, Ohio was awarded the 2018 National Association of Broadcasters’ (NAB) Crystal Radio Award. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Among their outstanding public service, WHKO-FM has built a reputation as a station listener know they can rely on when their community needs support.
