WRCB Raises $58,000 for Share Your Christmas
Date Posted: 12/5/2024
More than $58,000 was raised on Giving Tuesday for WRCB’s annual Share Your Christmas™ food drive benefiting the Chattanooga Area Food Bank. The station didn’t stop there, though. The 40th annual Share Your Christmas™ food drive will be on December 13 in Chattanooga, Dalton and Cleveland.


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Nexstar Broadcasting’s ABC affiliate WATN-TV Memphis raised $24,000 for the American Red Cross’ tornado relief efforts, in a telethon held December 30. The money raised will help more than 100 families affected by tornadoes that killed 18 people in Arkansas, Tennessee and Mississippi on December 23. Watch
Date Posted: 12/17/2015
Date Posted: 12/17/2015
Meredith Corp.’s NBC affiliate WSMV Nashville Chief Meteorologist Lisa Spencer received the National Weather Association’s 2015 NWA Broadcaster of the Year Award, which recognizes broadcasters who contribute significantly to the dissemination of critical weather information. Spencer and WSMV’s weather team regularly travel across Tennessee promoting severe weather preparedness via their "4WARN Weather Alert Tour." Spencer has helped raise thousands of dollars through tornado and flood relief telethons. She also leads "Warm Coats from Warm Hearts," which collects thousands of coats each year, and "Heat Wave Help" to collect air conditioners. (
Bahakel Communications’ ABC affiliate WBBJ-TV Jackson, Tenn.’s 32nd annual "Circles of Hope" telethon on Aug. 16 raised $1.3 million for The Exchange Club Carl Perkins Center for the Prevention of Child Abuse. Each Carl Perkins Center provides therapy, forensic interviews, parenting groups and community education related to child abuse. In Henderson County, the Perkins Center served about 1,100 children and 1,900 parents in the past year. Therapeutic programming would not be available to many families due to insurance restrictions, but these clinics offer all services free of charge.
Tegna Media’s NBC affiliate WBIR-TV Knoxville, Tenn., and Sinclair Broadcasting Group’s ABC affiliate WLOS-TV Asheville, N.C., raised $202,000 on Aug. 20 to support the Great Smoky Mountains National Park. In 21 years, the event has raised more than $3 million. The money will support the rehabilitation of Alum Cave Trail, suppression of invasive species and black bear and elk management.
Ryman Hospitality Properties’ WSM-AM Nashville broadcast live interviews with candidates for mayor on Aug. 4 in advance of the Aug. 6 election. Candidates were invited to visit a local deli, where morning show hosts Bill and Charlie aired the live show Coffee, Country & Cody with the Candidates! <
Three Nashville stations scheduled televised
The Tennessee Association of Broadcasters (TAB), Tennessee Department of Education and Vanderbilt Peabody College collaborated on the documentary "Saving Lives: Safe and Supportive Schools in Tennessee" for television and radio stations to air in February and March. Students and teachers at four high schools, including Taylor Swift’s alma mater, discussed their school’s programs aimed at reducing violence and increasing academic performance. At Hendersonville High, students watched the music video for Swift’s "Mean" before launching into a discussion on bullying with their classmates.
iHeartMedia’s WUSY-FM Chattanooga, Ten. raised $147,000 for St. Jude Children’s Research hospital with their “No Shave November” fundraiser. During the annual “Beard Bash,” individuals and teams were recognized for their fundraising efforts. Amongst those that were recognized, KRWQ-FM Medford, Tenn. won the award for largest radio fundraising team with more than $15,000 collected.
Cumulus Radio’s Nashville stations WNFN-FM, WKDF-FM, WSM-FM, WGFX-FM, WWTN-FM and WQQK-FM collected 5,000 toys for the Salvation Army’s Forgotten Angel Program. On Dec. 9, the stations formed a "field of toys" at LP Field. The Salvation Army in Nashville reached more than 9,000 "angels" during the 2014 holiday season.
iHeartMedia’s Memphis, Tenn. stations, WHRK-FM, KJMS-FM, WHAL-FM and WDIA-AM, raised $201,000 to support St. Jude Children’s Research Hospital during their annual two-day radio broadcast in October. This year’s event nearly doubled the amount the stations raised in 2013.
Journal Broadcasting’s CBS affiliate WTVF-TV Nashville received a Peabody Award for its year-long investigation into the outsourcing of government projects within Tennessee Governor Bill Haslam’s administration. WTVF-TV presented more than three dozen reports that outlined questionable government activities described as "cronyism." The "Questions of Influence" series has led to a state audit, a review of several state contracts and hearings within the Tennessee legislature.
Cumulus-owned WGKX-FM Memphis hosted the station’s 25th anniversary Country Cares Radiothon to support St. Jude Children’s Research Hospitals. The event raised more than $308,000 to support pediatric cancer research. Over the past 25 years, WGKX-FM has raised more than $4.6 million for St Jude.
Cumulus Media’s WWTN-FM Nashville hosted the Hunger to Hope Radiothon to support the Nashville Rescue Mission which provides food, clothing and shelter to Nashville’s poor and homeless. WWTN-FM broadcast commercial-free for 14 hours outside the Rescue Mission, challenging listeners to donate to those in need. In total, the radiothon raised more than $111,000.
Thunderbolt Broadcasting’s WCMT-AM/FM Martin, Tenn., hosts Chris Brinkley and Paul Tinkle of the "Good Times in the Morning" program held a four-hour radiothon for the local St. John’s Community Development Services Center. The event raised $17,000 for St. John’s CDS, which serves approximately 100 special needs adults and provides opportunities for them to perform skills that allow them to remain productive in society. An additional $3,200 was mailed or delivered to the radio station. The total campaign raised more than $20,000.
Gannett-owned WBIR-TV Knoxville, Tenn., and Sinclair’s WLOS-TV Asheville, N.C., broadcast the 19th annual "Friends Across the Mountains Telethon" to benefit the Great Smoky Mountains National Park, which houses a half-million acres of wilderness between the North Carolina-Tennessee border. The telethon raised more than $201,000 for the park. Since 1995, the event has raised $2.9 million.

Media General stations that held telethons to raise money for the American Red Cross relief efforts included WBTW-TV Myrtle Beach, S.C.; WCMH-TV Columbus, Ohio ($27,000 raised); WFLA-TV Tampa, Fla. ($28,000 raised); WJBF-TV and WAGT-TV Augusta, Ga. ($15,000 raised); WJHL-TV Johnson City, Tenn. ($25,000 raised); WSAV-TV Savannah, Ga.; and WSPA-TV Spartanburg, S.C. WSAV-TV also ran a ticker promoting Red Cross donations throughout newscasts. WJAR-TV Providence, R.I., dedicated a 7 p.m. newscast to Sandy’s aftermath. The station replayed top stories that many viewers missed due to power outages and also fielded calls from viewers who wanted to volunteer or donate money to relief efforts.
Cumulus’ WWTN-FM Nashville raised $120,000 for the local Rescue Mission during its 6th annual "Hunger to Hope Radiothon." Market Manager Mike Carpenter said, "Our gracious listeners and clients helped raise over $20,000 above and beyond our original goal [of $100,000]. We are very proud to be a part of this effort to support the community through the Nashville Rescue Mission." Contributions from 1,100 donors will provide 53,100 meals.
The Tennessee Association of Broadcasters (TAB) joined the National Association of Program Television Executives (NAPTE), in bringing the free Student Career Workshop, Job Fair and Station Tour to the campus of Tennessee State University. During the event, a panel of TAB’s top radio and television broadcasters presented their experiences and career pathway, along with tips for getting an internship, summer job or early start in the job search process. Recruiters from 15 broadcast groups, representing over 40 stations, spent time with the students to network and discuss job openings.
Sarkes Tarzian’s WRCB-TV Chattanooga served as the official media partner for the Arts Education Partnership’s "Fall 2012 National Forum: Arts Learning without Borders." The two-day event drew arts educators from around the nation. WRCB-TVs news anchor David Carroll moderated a panel at the Forum that addressed social issues like bullying through arts and literacy. Carroll’s stories on the tragedy of a local student who committed suicide after being bullied have drawn national attention and were featured in the 2012 feature film documentary "Bully." WRCB-TV also offered free live streaming of the event through wrcbtv.com and produced and aired a heavy schedule of PSAs for the Forum.
Sarkes Tarzian-owned WRCB-TV Chatanooga co-sponsored a
Allbritton Communications-owned WSET-TV partnered with Lynchburg’s Minor League Baseball team, the Hillcats, for the Swing For A Cure fundraiser at City Stadium. The event benefited the Susan G. Komen for the Cure Foundation to help raise awareness and funds in the fight against breast cancer. The stadium was packed with fans wearing pink, while the field had Hillcats players in pink jerseys and useing pink Louisville Slugger bats. WSET-TV has participated for the last several years in coverage of the annual event. The station provided extensive promotion and aired stories about the event before and after the game. Through ticket sales, sponsor donations and a silent auction, WSET-TV raised $7,455. Donations increased significantly from 2011 when the Hillcats collected over $4,800.
WRCB-TV Battles Bullying in Chattanooga
Sarkes Tarzian’s WRCB-TV Chattanooga, Tenn. recently launched a six-part series on bullying awareness and prevention, which culminated in a one-hour forum featuring a panel of local experts. The "The Bully Battle" forum aired on WRCB-TV on Saturday, May 19 and was rebroadcast the next day on Chattanooga’s PBS affiliate. The entire program is now available online. WRCB-TV has been dedicated to running stories on the issue over the past years, in an effort to reduce the number of children affected by bullying. To learn more about WRCB-TV’s "The Bully Battle" click
Young Broadcasting Inc.’s WKRN-TV Nashville donated its news set to Summit High School’s media production program. Members of the WKRN-TV’s team visited the set, answered students’ questions and offered advice on entering the media field.
Cumulus Radio’s five Nashville stations, WWTN-FM, WQQK-FM, WSM-FM, WRQQ-FM and WNFN-FM, hosted their fourth annual radiothon to raise money for the Nashville Rescue Mission. Each Cumulus station went commercial-free from 5 a.m. to 7 p.m. on March 16, with the goal of raising enough money to provide 56,000 meals to Nashville’s homeless. Throughout the day listeners dropped off donations and called in pledges. By the end of the radiothon, Cumulus successfully surpassed its goal. Mark Sullivan, senior vice president and general manager of Cumulus Nashville said, "We are proud to have been a part of something amazing and issuing a call to action that will make a real impact on the Nashville community." Nashville Rescue Mission’s President and CEO Don Worrell was quick to thank the stations. "We are grateful for Cumulus Broadcasting’s efforts on behalf of the poor and hurting of our community. The outpouring of generosity from this year’s event will provide over fifty-thousand meals to hungry men, women and children arriving at our doors seeking help."
Journal Broadcast Group-owned WWST-FM Knoxville, Tenn., held a radiothon recently for East Tennessee Children’s Hospital. The event was hosted by the station’s morning show, "Mac and Kim and Frank in the Morning," and aired live from the local West Town Mall from 6 a.m. until 6 p.m. In just 12 hours, WWST-FM raised $227,226 in funds that will be used to purchase equipment to help Children’s Hospital care for its patients.
