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National Association of Broadcasters

Wisconsin Station Collects 1.1 Million Diapers for Families in Need

Topic: Neighbors in Need
Posted on 3/4/2024

Funds and donations totaling more than 1.1 million diapers were collected during the fourth annual WMTV Diaper Drive from Gray Television’s WMTV in Madison, Wis. “This initiative transcends the mere provision of diapers; it plays a crucial role in supporting children’s development, assisting families in achieving financial stability, and enabling parents to pursue consistent employment,” said Founder and CEO of the Village Diaper Bank Megan Sollenberger. “Changing diapers is more than a daily task—it’s a life-changing act. We are thrilled to continue making this profound impact together.”

“Our viewers really came through during WMTV’s Diaper Drive,” said WMTV 15 Regional Vice President/General Manager Don Vesely. “Megan and her team at the Village Diaper Bank work tirelessly to build a foundation that allows sponsors and viewers to make a difference in our community. It is inspirational when you see our community step-up and make a difference.”

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