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Topic: Health Awareness Campaigns
Posted on 6/10/2022
Jacksonville, Fl.’s First Coast News ran a two-week campaign to promote the reveal of the Buddy Bus, a mobile mammography unit paid for by contributions from the community.
The name of the bus is a reference to the station’s 30-year effort, Buddy Check, which has encouraged women and men to do monthly breast self-checks.
“The entire reason we are doing this is to save more lives,” said First Coast News Anchor Jeannie Blaylock. “Mammograms save lives. We just need to get people to get out and do it.”
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