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National Association of Broadcasters

WDIV Awards More Than $100,000 in Local Advertising Grants

Topic: Vaccine Education
Posted on 8/5/2020

Graham Media Group’s NBC affiliate WDIV-TV Detroit awarded more than $100,000 in advertising grants to assist local businesses during the pandemic. As Michigan began lifting COVID restrictions, the station felt it was imperative that local businesses were able to reach patrons and advertise effectively. WDIV adapted the annual “Vote 4 The Best” local survey into a “Celebration Edition,” with the winners in each main category receiving advertising grants.

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