We Are Broadcasters
National Association of Broadcasters

KCYE-FM Hosts ‘Coyote Kids Book Club’

Topic: Vaccine Education
Posted on 6/16/2020

Beasley’s KCYE-FM (102.7 Coyote Country) began a campaign to give the parents of small children a little nightly relief during the COVID-19 pandemic. The on-air personalities of the station volunteered to take turns going live on Facebook each night at 7:00 p.m. for the "Coyote Kids Book Club." Every night a different children’s book was featured and read for the kids with thousands of views and shares. The nightly feature became even more popular with the addition of several country music artists who each read a book and performed a few songs during the Facebook broadcasts.

Read more stories on Vaccine Education »

How Broadcasters Serve Their Communities

More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.

View State-by-State Data »