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National Association of Broadcasters

KVAL ‘Can Do’ Food Drive Sets Record

Topic: Vaccine Education
Posted on 4/15/2020

Sinclair’s CBS affiliate KVAL-TV Eugene, Ore., raised a record $73,000 in its “KVAL Can Do Food Drive” on April 15. Logistics were challenging this year due to social distancing, but KVAL understood that the need was greater than ever due to the COVID-19 crisis. The fundraiser helps feed local families through the non-profit Food For Lane County.

“We are overwhelmed with the generosity of this community, and so thankful to KVAL for finding a new way to provide food for people during this crisis. The $73,178 raised during the CanDo telethon is absolutely amazing and will provide nearly a quarter of a million meals at a time when more people are seeking help, many for the first time,” said Dawn Marie Woodward of Food For Lane County. “KVAL’s partnership and support of FOOD For Lane County goes well beyond the Can Do food drive and we look forward to working together again to provide food to people when they need it most.”

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