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National Association of Broadcasters

KCCI Raises $560,000 for Food Bank

Topic: Vaccine Education
Posted on 4/15/2020

Hearst’s CBS affiliate KCCI Des Moines raised more than $560,000 – enough for two million meals - for the Food Bank of Iowa on April 15. The “KCCI Project CommUNITY Half-Million-Meals Challenge” far exceeded the station’s original goal of a half-million meals. Watch the announcement of final totals here.

“I am surprised by the magnitude of this response and overjoyed by KCCI’s willingness to tell the story on behalf of food insecure Iowans,” said Michelle Book, president and CEO, Food Bank of Iowa.

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