Topic: Community-Focused Initiatives
Posted on 1/25/2020
Hearst’s NBC affiliate WBAL-TV Baltimore sponsored the Polar Bear Plunge, which raised a record $3.27 million for the Special Olympics Maryland on January 23 – 25. The WBAL-TV, WBAL-FM and WBAL-AM Polar Bear Plunge teams raised $133,404 towards the total. The fundraiser supports programs for 8,000 Special Olympics athletes in Maryland who train and compete year-round for free.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.