Topic: Community-Focused Initiatives
Posted on 1/3/2020
Cumulus-owned KNBR-AM/FM San Francisco raised over $125,000 with the San Francisco 49ers during the third annual 49ers Foundation Holiday Sports Auction on December 3 and 4. The two-day charity auction was broadcast live and featured 49ers memorabilia and on-air appearances by current 49ers players.
KNBR has partnered with the 49ers Foundation on the auction for three consecutive years, raising more than $300,000 since its inception in 2017. The money raised supports Bay Area youth sports initiatives.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.