We Are Broadcasters
National Association of Broadcasters

Relief Efforts for Southern Tornados

Topic: Disaster Relief and Recovery
Posted on 3/7/2019

Initial calculations show that stations raised hundreds of thousands of dollars for relief efforts. Online donations are still being accepted and totals continue to be tallied, but results include:

  • Gray Television stations raised a total of $323,500
  • Fox affiliate WBRC-TV Birmingham - $129,000
    NBC affiliate WSFA-TV Montgomery - $120,000
    NBC affiliate WAFF-TV Huntsville - $56,000
    ABC affiliate WTVM-TV Columbus, Ga., - $16,000
    CBS affiliate WTVY-TV Dothan - $3,000
  • Hearstís NBC affiliate WVTM-TV Birmingham
  • Nexstarís CBS affiliate WKRG Mobile ($29,000 raised)
  • Tribuneís CBS affiliate WHNT-TV Huntsville ($27,000 raised)
  • iHeartMedia Alabama radio stations
  • Marble City Mediaís WFXO-FM Stewartville, WYEA-FM Sylacauga, WRFS-FM Rockford and WAUA-FM Waverly
  • Little Engine Broadcasting radio stations
Stations across the region also raised $566,000 for the the American Red Cross. Stations raised the totally directly during broadcast telethon held on March 7.

The Georgia Association of Broadcasters encouraged its member station to participate in the tornado relief efforts. Raycomís ABC affiliate WTVM Columbus held a telethon on March 6 and Nexstarís CBS affiliate WRBL and PMB Broadcasting in Columbus held fundraisers on March 7.

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