Topic: Community-Focused Initiatives
Posted on 2/5/2019
California Oregon Broadcasting’s NBC affiliate KOBI-TV in Medford, Ore., partnered with AllCare Health on a 30-week long project, “HOPE (Helping Others Persevere Everyday)” to raise awareness of Southern Oregon’s homeless crisis. Through weekly stories and on-air discussions, they examine the causes of homelessness, explore potential solutions and share compelling stories of individuals that are affected.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.