Topic: Health Awareness Campaigns
Posted on 4/30/2018
Raycom Media’s KSLA-TV launched their year-long partnership with the MLK Health Center and Pharmacy by sponsoring a clinic day at the center on April 24. The station’s participation included a $1,000 donation, air-time to promote the clinic day and an all-day newscast live from the event. The clinic day resulted in the center dispensing $19,000 worth of healthcare and prescriptions to those in need.
MLK Health is a local, grass-roots non-profit that offers free healthcare and prescriptions to families who do not qualify for Medicaid and cannot afford health insurance. The center operates solely on donations.
Read more stories on Health Awareness Campaigns »
More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.