Topic: Community-Focused Initiatives
Posted on 8/14/2017
Beasley Media Group launched a “Community of Caring” initiative across its 63 radio stations. A rotating public service announcement (PSA) series and social media campaigns address opioid abuse, bullying, racism and mental health. Beasley will also host “Day of Caring” events, allowing employees to volunteer at non-profits during work hours. “As a company, we take all of these issues very seriously,” said CEO Caroline Beasley. “The rotating PSA and social media campaigns, combined with our Day of Caring events across all of our markets, underscores our company’s strong commitment to making a difference in the communities we serve.”
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.