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National Association of Broadcasters

KALC-FM Takes a Stand Against Medicine Abuse


Topic: Drug Prevention
Posted on 10/13/2016

Entercom’s KALC-FM Denver posted Macklemore’s powerful "Drug Dealer" video to bring attention to the station’s prescription drug abuse resources. KALC-FM, along with local stations across the country, have joined the NAB and the Partnership for Drug-Free Kids’ campaign to address America’s opioid and prescription drug abuse epidemic. The station’s social media and on-air messaging share these tipsfor listeners to prevent abuse in their households. As of October 28, Entercom’s digital campaigns had garnered almost 600,000 impressions.



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