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National Association of Broadcasters

Telemundo’s Multiplatform Presidential Debate Coverage

Topic: Politics and Election Coverage
Posted on 9/26/2016

Telemundo’s September 26 presidential debate coverage included a pre-debate show, a simultaneous Spanish translation of the debate and post-event analysis. It also aired live online and on the network’s mobile app, Facebook and YouTube pages. Telemundo has devoted 275 hours of airtime to the election and hosted registration drives in 15 markets under its #YODECIDO initiative. “Telemundo has been in hyper-drive during this election cycle,” José Díaz-Balart told &P Global Market Intelligence. “It’s our job to present the news with passion and compassion... Latinos have a hunger for information.”

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