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National Association of Broadcasters

TV Raises $43,000 for Texas Tornado Relief

Topic: Disaster Relief and Recovery
Posted on 7/17/2015

TEGNA Media’s ABC affiliate WFAA-TV Dallas led TEGNA stations in Texas in raising nearly $43,000 for the American Red Cross and Van Community Ministries for tornado relief in Van, TX. On May 10, 145 miles per hour winds killed two people, injured dozens and damaged 100 homes. WFAA launched the #LetsHelpVan campaign in six hours, distributing promo spots, social media materials and donation information to the participating TEGNA stations: ABC affiliates KVUE-TV Austin, KIII-TV Corpus Christi and KBMT-TV Beaumont; CBS affiliates KHOU-TV Houston, KENS-TV San Antonio, and KYTX-TV Nacogdoches; NBC affiliate KCEN-TV Temple; and Fox affiliate KXVA-TV Abilene.

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