Topic: Community-Focused Initiatives
Posted on 4/20/2015
Congratulations to Carter Broadcast Group Inc KPRS FM Station in Kansas City, Mo. for becoming a 2015 Crystal Radio Award finalist.
"In 2014, KPRS-FM continued to build on its legacy as the people’s radio station by
being the number-one outlet for community outreach. KPRS-FM used the airwaves and
online mediums (website, social media and mobile application) to bring awareness to
41 community-based campaigns. KPRS-FM donated 1,220 (:30) and (:15) public service
announcements and conducted 29 free two-hour broadcasts on location from various
events. Our on-air staff’s visibility in the marketplace was unbelievable this year with more
than 780 hours of volunteer work, emcee/hosting duties, speaking engagements and
several school visits keeping us connected to the people of our community. This year
our efforts contributed to raising over $1.38 million in funds for nonprofit and charitable
causes. Our goal as a communications company is to bridge the gap between those
with resources and those who need them. We keep our listeners informed daily with
breaking news updates, emergency weather coverage and trending topics relevant to the
betterment of their lifestyles. KPRS-FM is a trusted resource for information on area job
fairs, access to free health services, youth engagement and free entertainment for
the entire family, staying true to our 64 - year commitment of serving Kansas City, one
radio at a time."
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.