Topic: Community-Focused Initiatives
Posted on 5/14/2014
In 2013, East Kentucky Broadcasting’s WDHR-FM Pikeville, Ky. achieved its primary mission of keeping eastern Kentucky informed of all local events, winning it a 2014 NAB Crystal Radio Award. Throughout the year, WDHR-FM took a stand against bullying in the community and organized the region’s first anti-bullying rally. When the station realized its community had the highest number of automobile crashes in Kentucky, WDHR-FM launched the most ambitious campaign in its history called “Drive Down” which aims to reduce those numbers. In 2013 alone, through the events WDHR-FM’s staff and company helped promote, organize and work, more than $300,000 was raised for various local charities and nonprofit organizations.
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