Topic: Community-Focused Initiatives
Posted on 5/14/2014
In 2013, Coloff Family’s KCVM-FM Cedar Falls, Iowa showed its commitment to community service by donating more than 21,400 minutes of air-time valued at $856,000 to nonprofit groups and organizations. The station’s own 501-C3 charity took its 14th group of chronic and terminally ill children on an all-expense-paid, dream vacation to Disney World. The organization raised a record $92,900 in the effort, and organized two community events attended by more than 20,000 people. Station staff donated more than 832 hours to this effort, and an additional 805 hours to many other worthy causes, for a total of 1,637 hours. The same year, the station recognized hard-working and deserving teachers, promoted animal welfare and recognized community heroes and heroes who fought for America in WWII. Overall, KCVM contributed to campaigns that raised $775,000 for area organizations in 2013. KCVM-FM lived up to its mission statement–Service to Listeners. Service to Advertisers. Service to Our Community.–making it a worthy recipient of a 2014 NAB Crystal Radio Award.
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