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National Association of Broadcasters

WXTV-TV and American Cancer Society Encourage Women to Love Themselves


Topic: Health Awareness Campaigns
Posted on 3/17/2014

Univision’s WXTV-TV Teaneck, N.J., and the American Cancer Society united on Valentine’s Day for the seventh year in a row to encourage women to show some love to the most important person in their life – themselves. Under the campaign "Amate a Ti Misma" (Love Yourself), hundreds of uninsured women over the age of 40 were welcomed to a free breast cancer screening and mammogram at New York’s Presbyterian Medical Center and New Jersey’s Saint Michael’s Medical Center. News anchors encouraged and supported the women during the special day of self-love and breast cancer prevention awareness.



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