We Are Broadcasters
National Association of Broadcasters

Service to Community Award for Radio

Topic: Disaster Relief and Recovery
Posted on 1/7/2014

In the wake of Hurricane Sandy, one of the hardest-hitting natural disasters to strike the northeast, Hot 97ís Hip Hop Has Heart Foundation was in first place to respond to the overwhelming needs of the community. During the storm, Hot 97 broadcast steadily throughout the multiple power outages, providing for some the only connection to news and information. In the days following, Hot 97 ran continuous informational announcements providing critical information about disaster-relief locations and assistance. In addition to the broadcast efforts, the stationís team reached out to influential artists and public figures to provide relief to the community through fundraising and by traveling the tri-state to give out coffee, soup, blankets, clothing and other much needed items. Hot 97 raised $157,500 in pledges and donated items, and coordinated the efforts of approximately 250 volunteers.

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