Topic: Youth-Focused Initiatives
Scripps’ WMAR-TV Baltimore hosted its annual Kindertime Toy Drive for Maryland families and the children of fallen firefighters and police officers. The drive has helped distribute more than 400,000 toys during its long history. The station encouraged listeners to bring new, unwrapped toys to one of several donation locations. On December 20, a caravan of emergency vehicles picked up the toys and distributed them throughout the community.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.