Topic: Youth-Focused Initiatives
Scripps Television’s WCPO-TV Cincinnati collected more than 8,000 toys during its second annual holiday toy drive, which included a one-hour news special. Six local Kroger grocery stores were staffed with two WCPO-TV news anchors and meteorologists, and radio personalities from Cumulus Media’s WGRR-FM and WRRM-FM. The toys were donated to Child Focus, The Salvation Army, Brighton Center and Toys for Tots.
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