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Topic: Disaster Relief and Recovery
The National Association of Broadcasters (NAB) joined nonprofit organizations MyGoodDeed and the HandsOn Network, Clear Channel Radio and a host of other media organizations to promote the 9/11 Day of Service and Remembrance, striving to create the single largest day of charitable service in U.S. history. NAB helped to distribute the campaign’s public service announcements (PSAs) to its member broadcasters, while Clear Channel and other stations donated an estimated $15 million worth of free airtime for the spots. The PSAs encouraged viewers and listeners to spend the September 11th anniversary volunteering, reflecting and giving back to their communities.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.