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National Association of Broadcasters

WOI-TV, KCAU-TV Telethon Raises More Than $3 Million for Children’s Charities


Topic: Youth-Focused Initiatives

Citadel Communications-owned WOI-TV, Des Moines/Ames, Iowa, KCAU-TV, Sioux City, Iowa and WHBF-TV, Rock Island, Ill., combined to host the 37th Annual Variety Telethon in March, raising $3,016,441 to support the local children’s charity. Since its inception on WOI-TV in 1975, the Variety Telethon has raised more than $84 million. Through the generous support of individuals and the corporate community, the Variety telethon has provided funding for capital projects, essential medical equipment and special programs to more than 300 charities throughout Iowa and neighboring states and has put more than 400 "Sunshine Coaches" on the road transporting children to new adventures.



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