Topic: Neighbors in Need
Keeping Southern California families fed, KFI-AM in Los Angeles, Calif., conducted its annual Operation Feed our Families Radiothon to benefit the Salvation Army. The 17-hour event raised more than 46,000 pounds of food and $122,000 in cash donations. The collected items were distributed to families down on their luck throughout the 2008 holiday season. The station’s on-air personalities took shifts hosting the radiothon and the station continued to accept donations once the radio drive ended in hopes to collect even more donations.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.