Topic: Neighbors in Need
Helping to make Christmas morning merry for area children, radio host Mark Piersma from WXUR-FM in New Hartford, N.Y., camped out for seven days as part of the second annual “Camp out for Kids” program. Organizers of the camp-out hoped to collect 10,000 toys by inviting listeners to deliver the items to Piersma, who camped out in front of a local pizzeria on Seneca Turnpike for a week. Even if listeners couldn’t make it to the camp-out, the station still encouraged them to donate. “Everybody’s doing toy drives this year, which is good, because that means more toys for the kids,” said Piersma. “So if you don’t get down to here, find somewhere that’s collecting toys.”
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.