Topic: Community-Focused Initiatives
Many would agree that a woman’s work is never done, so to celebrate all the hardworking women in its community, KREZ-FM in Cape Girardeau, Mo., asks listeners to nominate those that go above and beyond in their every day lives. On Friday mornings, station personality Tim Bayless announces the “Working Woman of the Week.” This on-air recognition includes a reading of the nomination letter and a sound bite capturing the woman’s reaction to the news, which is delivered through a surprise visit from the KREZ crew, complete with roses. The “Working Woman of the Week” also gets her photo and story posted on the station’s Web site. The station recently honored Debbie Wicks. In a nomination letter, her daughter, Alexis, wrote, “My mother is an amazing woman. She owned her own business for 14 years and always had time to give our family a home cooked meal and get us up for school. She is Super Woman in my eyes.” The segment not only pays tribute to those, like Wicks, who are doing great things, but also helps inspire others to follow in the footsteps of the women profiled.
Read more stories on Community-Focused Initiatives »
More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.