Topic: Safety Initiatives
WTLC-AM in Indianapolis, Ind., is advocating for an end to street violence. Broadcasting live from a location where multiple homicides took place, on-air talent hosted a public forum for concerned citizens to discuss how to stop the senseless killing. Regular music programming was suspended for two hours so listeners and citizens could have their voices heard. For the week leading up to the broadcast, the station aired recorded public service announcements about the event every day. Making sure the discussion could reach as many community members as possible, WTLC distributed a press release and secured live broadcasts from its four network affiliates as well as coverage in the local newspaper. The station’s staff worked 50 hours to organize the event.
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