Topic: Community-Focused Initiatives
The "Hometown Voices Tour," a live on-site series produced by WGN-AM in Chicago, Ill., pays tribute to the people, places and things that make communities throughout Chicagoland unique. Each month, a different local area is selected, and one of four main weekday programs takes its show on the road to broadcast from that location. Programming includes reports about community events, historical information, pressing issues facing residents, interviews with local politicians, and vignettes about interesting people and places. Broadcasts have taken place in public museums, community arts centers, historic buildings and popular neighborhood eateries. During its visit, the station also salutes a "Hometown Hero," who is selected from listener nominations. The "Hometown Photos" section of the station Web site adds an interactive component, allowing community members to share their own pictures of areas the station visits. True to the station’s "The Voice of Chicago" tagline, the tour allows all the communities served by the station to directly be a part of programming. WGN was a National Association of Broadcasters Crystal Award Finalist in 2008.
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