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National Association of Broadcasters

WAFF-TV Partners With Kroger to Collect Relief Funds


Topic: Disaster Relief and Recovery
Posted on 5/14/2014

Raycom Media’s NBC affiliate WAFF-TV Huntsville, Ala., has teamed up with Kroger and the American Red Cross to help victims of the recent storm in northern Alabama. WAFF-TV is encouraging viewers to make monetary donations for the tornado relief efforts at the checkout counter at any local Kroger grocery store through May 10. All proceeds will be donated to the American Red Cross. Click here to watch a sample promotional piece.



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