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National Association of Broadcasters

WLEN-FM’s Pie Auction Raises Nearly $4,000 for American Cancer Society


Topic: Health Awareness Campaigns
Posted on 9/10/2013

Independently-owned WLEN-FM Adrian, Mich., held its 14th annual American Cancer Society Relay for Life Celebrity Pie Auction. Station personnel, area businesses and local celebrities donated 132 pies to be auctioned off at the event. From 6 a.m. to 5 p.m. WLEN-FM auctioned pies off on-air each hour. The event raised $3,950, nearly $1,000 more than in 2012. All the proceeds were donated to the Lenawee County ACS Relay for Life, which was held on August 10th and 11th. To date, over $30,000 has been raised by WLEN-FM for Relay through the Celebrity Pie Auction.



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