Topic: Disaster Relief and Recovery
Posted on 9/26/2013
Maranatha Broadcasting’s WFMZ-TV Allentown, Penn. provided round-the-clock storm coverage, remaining on-air using emergency generated power for five days. The station positioned crews throughout the community in advance so they could report on conditions. In anticipation of widespread power outages, anchors reminded viewers of various ways to get weather updates and encouraged the purchase of battery-operated TVs. WFMZ-TV also simulcast its coverage on local radio stations so that people without TVs could access emergency information.
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.