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National Association of Broadcasters

All Hands on Deck: WBOC-TV GM Mans the Camera to Cover Sandy


Topic: Disaster Relief and Recovery

Independently-owned WBOC-TV Salisbury, Marylandís vice president and general manager, Craig Jahelka, told B&C that it was all hands on deck at his station when Sandy blew through the East Coast. Jahelka admitted even he manned the camera for a few hours during the storm. WBOC-TV partnered with Clear Channel Radio and Delmarva Public Radio to simulcast storm coverage on the radio. WBOC-TV, for the first time, provided continuous hurricane news on its smartphone app. Once the storm cleared, WBOC-TV also used the stationís helicopter to survey the damage. Details on road closures, Red Cross efforts and requests for volunteers can be found on the stationís special Sandy section of the website and on the smartphone app.



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