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National Association of Broadcasters

WROC-TV Helps Reintroduce Domestic Violence Center


Topic: Community-Focused Initiatives
Posted on 8/13/2015

Nexstar Broadcasting’s WROC-TV Rochester, N.Y. partnered with a local agency, Tipping Point Communications, to develop a public service campaign focused on reintroducing Willow Domestic Violence Center through public service announcements, news stories and live studio interviews. The focus of the campaign will be to inform the public that Willow is prepared to provide services to not just women who are in abusive situations but children, men and even pets.



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