We Are Broadcasters
National Association of Broadcasters

Cincinnati Telethon Raises $1 Million for The Cure Starts Now


Topic: Health Awareness Campaigns
Posted on 1/22/2015

Cincinnati television stations including Hearst’s NBC affiliate WLWT-TV, Raycom Media’s Fox affiliate WXIX-TV and Sinclair Broadcasting’s CBS affiliate WKRC-TV helped Lauren Hill reach her $1 million goal to support cancer research through The Cure Starts Now on December 30. She reached her goal, passing $1.1 million. Early in 2014, Lauren played in her first collegiate basketball game in front of thousands of supporters while battling a rare, terminal form of brain cancer called DIPG. She set the $1 million goal after that game.



Read more stories on Health Awareness Campaigns »





How Broadcasters Serve Their Communities

More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.


View State-by-State Data »