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National Association of Broadcasters

President Calls on Broadcasters to Spread Climate Message


Topic: Environment
Posted on 6/9/2014

President Barack Obama recently invited eight weather broadcasters to the White House to help raise awareness of the National Climate Assessment, a new report that explains how the warming climate is causing dramatic changes across the United States. The New York Times reports, "Polls show that local television weathercasters are among the most trusted media figures." Broadcasters who were invited included NBC’s Al Roker, and meteorologists from Gannett Broadcasting’s CBS affiliate WLTX-TV Columbia, S.C., and NBC-owned WTVJ-TV Miami.



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