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National Association of Broadcasters

Wisconsin Station Supports Local Breast Cancer Nonprofit


Topic: Health Awareness Campaigns

Milwaukee Radio Alliance’s WLDB-FM Milwaukee hosted the 4th annual "Jane & CV Call to Care Radiothon" on October 5 to benefit After Breast Cancer Diagnosis (ABCD), a local nonprofit that is fighting the battle against breast cancer. Morning show hosts Jane & CV broadcast live from the WLDB-FM studios, soliciting listener donations and auctioning off prizes throughout the 13-hour radiothon.



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