Topic: Youth-Focused Initiatives
Citadel-owned KXKC-FM Lafayette, La., held its annual Toys for Tots holiday drive last month, focusing the station’s efforts on collecting one of the most requested items, bikes. KXKC-FM’s morning team Ray Robicheaux and Jeni Lane set out to collect 99 bikes within one week. If they were unable to collect their goal, Robicheaux agreed to ride 99 miles on his own bike. Luckily for Robicheaux, the goal was reached. "It’s the most rewarding event I’ve been part of, just to think that gifts that were out of reach in the past [were] delivered to children in our community; it’s truly heart warming," said Robicheaux.
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